Insurance for Business Owners

Added Protection, Equalization, Succession Planning and much more

Additional Protection for Key Executives

Executives typically have higher incomes and often need larger death benefit protection than what is offered by typical employer-sponsored group benefit programs. By offering your key employees additional life insurance benefits, you can provide them with an increased level of protection that better aligns with their unique financial needs and responsibilities. This added layer of security can help ensure their families are protected, providing peace of mind that their standard group benefits may not fully cover. In doing so, your organization can set itself apart as an employer, strengthening its ability to attract, retain, and reward top-tier talent in today’s competitive job market.

Access to Cash Value and Other Benefits

A business owner who owns a whole life insurance policy can borrow against the accumulated cash value for a variety of purposes, including to help the business weather uncertain economic times, pay overhead expenses, or provide supplemental cash flow. This borrowing capability offers several unique advantages. Unlike traditional loans, policy loans typically do not require a lengthy application process, credit check, or collateral beyond the policy itself, making them accessible even in situations where conventional financing might not be an option. Additionally, the interest rates on policy loans are often competitive compared to those offered by financial institutions.

The loan repayment terms are usually very flexible, as there is no fixed repayment schedule -- borrowers can repay on their own timeline or even allow the unpaid balance to be deducted from the policy’s death benefit. This flexibility can help business owners manage their cash flow more effectively, especially during periods of financial strain. Moreover, borrowing against the cash value of a whole life insurance policy does not affect the business owner’s credit rating, as the transaction does not appear on credit reports.

Another significant benefit is that the policy's cash value continues to grow, albeit at a reduced rate, even while the loan is outstanding. This means the owner can potentially benefit from ongoing compounding growth on the remaining cash value, further enhancing the policy’s long-term financial utility. For business owners, this dual benefit of liquidity and continued growth can be a valuable tool for strategic planning, whether they are seizing new opportunities, managing short-term challenges, or preparing for long-term goals.

Providing Executive Bonuses

A company can help key executives purchase additional life insurance through an executive bonus plan. The executive owns the life insurance policy and pays the premiums, and the company "bonuses" the executive an amount equal to the premium and tax liabilities. The executive can use the policy’s cash value to supplement their retirement funds or for other purposes. If they were to die during employment, the policy’s death benefits would be paid to the insured’s family typically income tax-free.

Succession Planning

A life insurance policy is often the cornerstone of a business’s succession plan, providing a reliable and tax-efficient source of funding to ensure a smooth transition of ownership. When a business uses life insurance to fund a buy-sell agreement, the death benefits are used to purchase a deceased partner’s share of the business from their estate. This ensures that the surviving owners retain control of the business while the deceased partner’s family or heirs receive fair compensation. By reducing the potential for disputes and financial strain, this approach helps to preserve the continuity and stability of the business during what can otherwise be a tumultuous time. Using life insurance in succession planning can create peace of mind for all stakeholders, knowing there is a clear and funded strategy in place for unforeseen events, retirement, or planned transitions. As a cornerstone of the succession plan, life insurance is not only a financial tool but also a critical element in preserving the legacy and longevity of the business.

Estate Equalization

In many family-owned businesses, some family members are actively involved in the company, while others are not. Splitting a business equally among family members, regardless of their involvement can create tensions and conflicts that may disrupt both family relationships and the ongoing operations of the business.

By incorporating a life insurance policy into your estate plan, you can provide a death benefit to those family members who are not involved in the company, ensuring they receive a fair share of your estate without impacting the ownership or management of the business. This approach helps maintain family harmony, ensures the business remains in the hands of those most equipped to run it, and provides financial equity for all heirs, striking a balance that protects both the family dynamic and the company’s future stability.

Key Employee Retention

You can use a life insurance policy to help fund a deferred compensation program to provide additional retirement benefits to a key employee. In this arrangement, the company owns the policy on the executive and, when the employee retires, the company uses the policy’s cash value to provide supplemental retirement income to the employee. If the executive dies prior to retirement, the proceeds would be paid to the company. The company can then use the money to re-coup premiums paid and provide a death benefit to the executive’s family.

Key Person Insurance

Many companies would falter with the death of a key employee, as these individuals often play a critical role in driving revenue, managing operations, or maintaining key client relationships. There are often significant costs associated with recruiting, hiring, and training a suitable replacement, not to mention the potential disruption to team morale and overall productivity. You can use life insurance to protect the company against the financial risks of a key employee’s unexpected death. The policy can be structured to provide the company with a death benefit that covers expected revenue loss, the costs of finding and onboarding a replacement, and other expenses related to the transition.

Buy / Sell Agreements

A buy/sell agreement, also known as a buyout agreement, is a contract funded by a life insurance policy that can help minimize the turmoil caused by the sudden departure, disability, or death of a business owner or partner. This agreement establishes clear terms for how ownership interests will be transferred, ensuring that the business remains operational and under stable control during times of uncertainty. By funding the agreement with life insurance, the remaining owners or designated successors have access to the necessary financial resources to buy out the departing owner’s share, providing fair compensation to the owner or their heirs.

Cross-Purchase Plans

A cross-purchase agreement depends on each business owner buying a life insurance policy on each of the other owners. Then, when an owner dies, the remaining owners use the payout from the life insurance policy to buy the deceased owner’s share of the business. This type of agreement keeps ownership concentrated among the remaining partners, helping to maintain the continuity and stability of the business. Cross-purchase plans are particularly beneficial for small businesses with a limited number of owners, as they provide a straightforward and mutually beneficial solution for succession planning.

Entity Purchase or Stock Redemption Plans

Each employee-owner enters into an agreement with the business to sell their interest in the business. As part of the agreement, the business buys life insurance policies on the lives of each owner. The business pays the premiums and therefore exists as the owner and beneficiary of the policy. When an employee-owner dies, that share of the company passes to the heirs of his or her estate. Then the business can use the policy’s death benefit to buy the interest from the estate.